Interesting presentation by Dan Ariely. What makes me feel good or lack of is summed up in P.R.I.D.E. (P=Passion; I gotta have it, R=Respect; Respect me and I will do the same, I=Interest; I must be interested and challenged, D=Dollars; Pay me well and provide good benefits, E=Education; Provide a vehicle to better myself and be of more value. What about you?